Essential Social Media Tools For The Modern Marketer

Successful marketing requires a lot of research and strategy. You need to know what to do before you do it. You also need to have a clear plan for executing that strategy before you start. That’s why it’s essential to have a comprehensive list of your tools. Here is a list of the essential social media tools for the modern marketer. These social media tools give you everything you need to stay on top of your marketing strategy.


Hootsuite is the standard-bearer for social media management. It’s one of the social media tools designed for teams, and it helps you keep track of multiple social media accounts from one dashboard. You can manage multiple accounts with Hootsuite. You can add new accounts and keep track of your social media posts across multiple platforms.

You can also use Hootsuite to schedule your posts and manage your social media accounts. This includes Instagram, Twitter, and Facebook. You can also schedule posts on LinkedIn, Google+, and YouTube. And if you want to step it up a notch, you can use Hootsuite to manage multiple campaigns simultaneously. 


Buffer is another social media tool that lets you schedule your posts in advance. You can “buffer” as many posts as you want at once and then set a schedule for when you want them to go live. You can also “loop” your posts, which lets you create a playlist that automatically repeats the same content repeatedly. It’s a great way to build your audience without constantly posting.


If you love creating pictures, Canva is the perfect tool for you. You don’t even need a website or a blog to get started. You can create professional-looking graphics for your social media posts, email list sign-ups, and other marketing materials.

Canva is great if you’re looking for an easy way to create graphics for your business. It’s easy to use and one of the most popular online graphics creators. You’ll be able to create outstanding visuals for your marketing campaigns in no time.


If you’re looking for a tool that gives you a lot of functionality right out of the box, MailChimp is a great choice. It’s one of the most popular email marketing platforms, but it’s also one of the greatest social media tools. It’s easy to use, and you can get started with a free account.

You can use MailChimp to build an email list and send automated emails whenever your posts go live on social media. 


If you’re serious about growing your business, you’ll want to build a solid email list. That’s where Hubspot comes in. You can use it to create a beautiful email list sign-up form that automatically signs people up when you post new content on social media. You can easily make your sign-up form social media-friendly by adding images and text to capture your audience’s attention. 

Salesforce Marketing Cloud

If you’re looking for an all-in-one solution, you can’t go wrong with the Salesforce Marketing Cloud. It gives you everything you need to create engaging content and grow your business.

And since it’s integrated with the Salesforce App, you can easily schedule your posts and track their performance right from the dashboard. This is the best social media management tool for the modern marketer. You can easily create social media videos and share them on YouTube, Facebook, and Twitter.

NetBase Quid

NetBase Quid is an all-in-one marketing and data analytics solution designed specifically for small businesses. NetBase Quid’s marketing features include CRM and lead management tools and features to help you manage social media marketing, email marketing, and copywriting. 

NetBase Quid helps you gain a deeper understanding of your customer’s interests. You can quickly see which content your customers find most valuable and what they’re saying about you and your products. You can easily find reviews of other businesses, track their performance, and follow them on social media.

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